Pricing

The scan is free. Watching is what you pay for.

Everything the scan finds is yours, no email asked, and it never expires into a paywall. The plans exist for what happens next: the fixes landing, a competitor moving into your areas, your profile changing while you're busy running the business.

Free scan
$0
free forever
  • Where you stand, across your whole city
  • Who beats you, where — click any area for proof
  • Your fixes, in order
  • Website check + Google's AI answer
  • Three complete scans a business each month
  • Yours to keep — no account needed

Find out where you actually stand.

Run a free scan
Watch · one business
$59/mo
or $47/mo billed annually
  • The one search you're closest to winning, named each week
  • Whether it's your profile or that search — ten searches is what makes the difference visible
  • Week-over-week compare, with the why
  • Website, Google rank & listing checked
  • ChatGPT, Gemini, Perplexity & AI Mode watched
  • Fix loop: walkthroughs + exact text to paste
  • Ask Cairn — 15 questions a month
  • A note only when something changes

Know what to do, every week.

Start watching
Pro · one business
$129/mo
or $103/mo billed annually
  • The exact title, description, categories and review script — written for you
  • Rewritten whenever the map moves
  • Everything Watch tells you
  • Twenty-five searches on a finer 7×7 grid
  • Competitor profiles & the sources AI engines cite
  • Ask Cairn — 100 questions a month
  • A monthly report you can forward

Have the fix written for you.

Start Pro
Studio · many locations
$399/mo
or $319/mo billed annually
  • Five businesses, everything in Pro for each
  • Your own locations or your clients' — same price either way
  • 125 searches re-scanned every week, all included
  • $39/month for each business after the fifth
  • From 12 locations on, less per location than Watch
  • White-label reports with your own logo

Do this for every location.

Start Studio

Straight answers

I have more than five locations. What does that cost?

Studio includes five and each one after is $39 a month, whether they are your own stores or a client’s. That is deliberately below the price of a single business, so growing reads as volume pricing and not a penalty — and it means the per-location cost keeps falling:

LocationsPer monthPer location
8$516$64.50
12$672$56.00 · under Watch
20$984$49.20 · under Watch
30$1,374$45.80 · under Watch

From twelve locations on you are paying less per location than one business pays for Watch, and every one of them gets the full weekly read: 25 searches on a 7×7 grid, the profile-or-keyword call, and the search that location is closest to winning. It runs to 100 locations on one login; past that, email me and we will work it out.

Why ten searches on Watch, and not three?

Because the search you would have picked is not always the one your customers type. A business can be first for a term forty people a month look for and invisible for the one nine hundred use, and a tracker watching only the terms you chose will report that as success. Ten is how you find out which of your searches actually carries demand.

It also changes what the map can tell you. Across ten searches Cairn can separate a profile problem from a keyword problem — weak everywhere for everything is your listing; weak in one neighborhood for one search is that search — and it can name the one search you are closest to owning, because the places you already rank in the top three without being #1 are the cheapest ground to take. Three searches cannot show any of that. The data costs us about twenty cents a search a month, so there was no honest reason to ration it.

What exactly is “watching”?

Every week Cairn re-runs your map and re-reads your public listing: categories, the name field, review count and recency, photo freshness, and the businesses winning your areas. When something changes that needs attention, you get a short note in plain English that says what changed and what to do. When nothing needs attention, you hear nothing. No newsletter for its own sake.

Why isn’t anything held back in the free scan?

Because a scan that withholds the answer is the fake cairn, and we don’t build those. The free scan is complete. The plans sell the watching, not your own results.

Month to month?

Yes. Annual is 20% off if you’d rather. No countdown, no expiring offer — the price is the price.

Rather have someone do the fixes for you?

That’s our agency, Larkspur Digital. Cairn tells you what to fix; Larkspur fixes it.

See your own map.

Free, complete, about a minute. No email asked.

Scan my business