The fixes, step by step.
Every fix Cairn finds comes with one of these: short, numbered, written for an owner who has never opened the settings. The starters are free forever; the rest — with the animated, personalized walkthroughs — is part of Watch ($59/mo).
Freefree forever, full steps + walkthroughWatchfull steps & walkthrough with Watch — personalized to your listing in the app
Google Business Profile
- Claim your Google Business ProfileFree~20 min
- Change or add categoriesFree~10 min
- Fix the business name fieldWatch~5 min · walkthrough in the app
- Write the profile descriptionWatch~10 min · walkthrough in the app
- Add your website to the listingWatch~3 min · walkthrough in the app
- Add your phone number to the listingWatch~3 min · walkthrough in the app
- Set your hoursWatch~5 min · walkthrough in the app
Reviews
Your website
- Make the page title say what you do and whereFree~5 min · by platform
- Get a website (even one page)Watch~120 min · walkthrough in the app
- Add the city to the page titleWatch~5 min · by platform · walkthrough in the app
- Give the home page a clear headlineWatch~5 min · by platform · walkthrough in the app
- Write the meta descriptionWatch~5 min · by platform · walkthrough in the app
- Add LocalBusiness structured dataWatch~15 min · by platform · walkthrough in the app
- Complete the structured dataWatch~10 min · by platform · walkthrough in the app
- Match the phone on the site to the listingWatch~5 min · walkthrough in the app
- Put your address on the site, exactly as on GoogleWatch~5 min · walkthrough in the app
- Make the phone number tappableWatch~5 min · by platform · walkthrough in the app
- Put your hours on the siteWatch~5 min · walkthrough in the app
- Add a map or directions linkWatch~5 min · by platform · walkthrough in the app
- Make the site work on phonesWatch~30 min · by platform · walkthrough in the app
- Say more on the home pageWatch~30 min · walkthrough in the app
- Describe your photos (alt text)Watch~15 min · walkthrough in the app
- Speed up the siteWatch~30 min · by platform · walkthrough in the app
- Make shared links look right (Open Graph)Watch~5 min · by platform · walkthrough in the app
- Add a faviconWatch~5 min · by platform · walkthrough in the app
- Link to your Google reviews from the siteWatch~3 min · walkthrough in the app
- Switch the site to HTTPSWatch~15 min · walkthrough in the app
AI answers
Content
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